About the Client – Jobfind Australia

Jobfind is one of Australia’s largest employment services providers, supporting thousands of job seekers across the country. As a government-funded organisation, they work with individuals from all walks of life—helping them find employment, develop skills, and share success stories that inspire others.

The Challenge

Jobfind approached Wowwee Design with a clear brief: create a branded content pack that showcased real client success stories in a way that felt authentic, professional, and uplifting. These materials needed to speak to employers, government stakeholders, and job seekers alike.

Building a Story-Driven Brand Pack

We focused on creating a compelling narrative format for each client story. Every layout needed to champion the individual, celebrate progress, and remain in line with Jobfind’s overall tone of empowerment and inclusivity. The tone was respectful, hopeful, and human.

Layout Design with Purpose

Each story was designed as a standalone feature page, making it easy for Jobfind teams to print, email, or publish digitally. The layouts were clean and engaging, with large pull quotes, high-impact portraits, and clear callouts of achievements and pathways to employment.

Colour and Typography Alignment

We used Jobfind’s core colour palette—greens, purples, and greys—to create a calm, professional look across the entire suite. Paired with bold headlines and clean sans-serif typefaces, this gave the stories structure without overshadowing the individual narratives.

Photography Style

Authentic liner lines was a key ingredient. We worked with Jobfind’s internal team to ensure the images felt real and unstaged. Where headshots weren’t available, we used icons and supporting graphics to keep things visually consistent.

Print and Digital Flexibility

The content pack was designed to work equally well in print and digital formats. From in-office posters to email campaigns, the templates were lightweight, editable, and built for wide distribution, helping staff amplify stories across all channels.

Messaging and Copywriting Support

To maintain tone consistency across dozens of stories, we developed a messaging guide with sample headlines, quote formats, and bios. This allowed multiple team members to contribute without losing clarity or brand voice.

Results and Rollout

Jobfind rolled out the client pack nationally, with each location using the templates to highlight local success stories. The impact was immediate—stakeholders engaged more readily, and the team felt proud to share their work in a more polished, inspiring way.

Empowering Stories, Professionally Told

At Wowwee Design, we believe good design does more than look nice—it connects people. This project proved that thoughtful branding and layout can empower voices and inspire audiences, one story at a time.

A Win for Government Employment Branding

This work is a blueprint for how government-aligned organisations can elevate their messaging with smart, adaptable branding systems. Jobfind’s success stories are now more than case studies—they’re assets that showcase the value of what they do every day.